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Computex: ARM Partners Have Delivered Mobile Computing

Posted by Warren East, Jun 2 2009, 11:56 PM
I was last at Computex a couple of years ago. From a semiconductor perspective it then seemed to be all about Intel and AMD, but it has been very different this time. There are a host of ARM semiconductor partners showing off their highly integrated ARM based System on Chip (SOC) devices. Now, some of our marketing folks will tell you I'm a hard person to please. Sorry chaps, I do confess I have been a bit negative over the last 6 months - perhaps focusing more on what the ARM computing products don't do, rather than what they can do. Well, I've spent a couple of days in Taiwan and I'm impressed. The ARM Partners who have targeted this new space are delivering.

There has been a lot of ODM activity too. The efforts of the ODMs, in combination with the ARM software and silicon Partners, have created a great collection of real products. These products look good, feel good and... they actually work, connecting me to the ARM website faster over 3G in Taiwan than I can often get over Ethernet on my PC in the ARM Cambridge office.

So well done, and thank you to those ARM partners, ODMs and their software partners who have collectively made this happen.

My speech on Monday was about the mobile Internet becoming a reality to the extent that it becomes so much a part of our everyday lives that we can stop talking about it. We do have a way to go before my "favourite gadget" fountain pen doubles up as a voice-activated connection to the mobile Internet with a flexible retractable roll out screen...but these products are a massive step in the right direction.

The energy of this place always impresses me too. It’s been a fast and furious two days and now I’m off to Japan to see if the news has travelled there.

Warren East, Chief Executive Officer, ARM, Warren East feels privileged to be CEO at ARM; a job he describes as "the best there is in the semiconductor industry." Passionate about the company's products, Warren believes he has an ideal job leading a dynamic team who drives innovative ARM technology to power the creation of life–enhancing devices. An engineer by background Warren enjoys analyzing the way the world works observing that "mother nature is the greatest engineer there ever was or will be."

Warren’s busy home life is interspersed with his favourite ARM powered products, so he really never gets away from the ARM world. Just as well it's great fun too.

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