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MWC 2012: Cutting Edge Smartphones & Secure Payment Technology

Now that Mobile World Congress (MWC) 2012 has wound down, here are a few more videos and insights I captured from a few of the ARM Partners: Texas Instruments, ST-Ericsson, ZTE and last but not least Proxama.

Texas Instruments
At the Texas Instruments (TI) stand I got to demo the recently released ARM Cortex-A9 based Samsung Galaxy Beam smartphone which features the built in TI DLP Pico Projector technology. This gives you the ability to project the screen of your smartphone onto the wall which could come in handy for displaying slides in an impromptu meeting or a college student who wants to show off their ga...

ARM Mobile Showcase at MWC 2012: Multicore, Security & LTE

As Mobile World Congress (MWC) 2012 continues, there is no shortage of ARM technology on display by the ARM Connected Community, from quad-core ARM Cortex-A9 and Cortex-A15 based smartphones to revolutionary innovations in mobile payment technology. In this blog I’ll cover announcements from NVIDIA, Samsung LSI, Giesecke & Devrient, Huawei, Texas Instruments and HTC.

NVIDIA
Mike Rayfield, GM of the Mobile Business Unit at NVIDIA, gave me a tour of the NVIDIA stand where he showed me the latest Tegra 3 tablets and smartphones based on the quad-core ARM Cortex-A9 as well as some amazing mobile gaming demos.

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MWC 2012: ARM & ARM Partner Innovation All Around

It’s looking like Mobile World Congress (MWC) 2012 will be a great week for ARM and the ARM Connected Community. I got a firsthand look at the new multicore LG devices, the latest in augmented reality, and remarkable demonstrations of ARM TrustZone technology. I then learned about Morpho’s collaboration with ARM Mali in GPU computing and discussed the latest Texas Instruments OMAP product offering.

LG Mobile Multicore Devices

I caught up Henry Nho from LG Mobile where he showed me the Optimus 3D MAX and the Optimus 4X HD, both based on the ...

Mobile World Congress 2012: ARM Enabling Great Smartphone Innovation

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The ARM mobile team has just finished our preparation for Mobile World Congress (MWC) 2012 and I thought I would share my very educated predictions on what you are going to see at MWC. So here it goes…

Continued Innovation
One of the great things about the ARM ecosystem is that because System-on-Chips (SoC) do not come from just one supplier, you see rapid innovation in the smartphone market. For example at MWC last year, dual-core smartphones had just started shipping, but by the end of 2011 they represented 25% of the smartphone market.

This rapid rate of innovation means that the leading edge demos that you see on our Partners booths this year, will be in your smartphone at MWC 2013.

Next Generation SoC...

CES: 4 Days of "What's Hot" in the World of ARM Based Technology

It’s been a whirlwind week at the Consumer Electronic Show (CES). Throughout the week I had the chance to test drive some of the latest and greatest ARM based technologies that are on their way to making techies across the world very happy! On Day 1, tablets, smartphones and the BiggiFi software platform caught my eye first. On Day 2, my adventures spanned from the coolest Tesla electric car media console to tablets bringing computing to those that normally do not have access to technology via OLPC. On Day 3, I was styling with Wimm Lab’s Wearable Platform and found ‘Tagg – the pet tracker,’ so when my pup runs off I will always know where to find him…maybe I should find out if it works on teenagers too! And now on Day 4, I bring you Nufront and the Droid Angel.

At the ...

Tomorrow is now Today! TI shows the demo of ARM Cortex-A15 at CES

It was a little over a year ago when we launched the ARM Cortex™-A15 and talked about what the Cortex-A15 could offer for mobile devices and our partner, Texas Instruments has now shown their vision of what they could do with the capabilities of this cutting edge processor. The Cortex-A15 product has been embraced by the market and ARM’s ecosystem continues to grow in the very innovative mobile space.

At ...

ARM Powered at CES from tablets, DTVs, automotive & even your pet!

The onslaught on my poor feet continues from day 1 and day 2 at the Consumer Electronic Show (CES) this week– my feet felt tired before I even got into the elevator this morning but it was all worth it to spend a few more hours looking at the technology crème de la crème at the show.

One thing that really caught my attention this week is how ARM based products are becoming more and more available in almost all the products that we use on a daily basis. Now there is even one for your pet, and I don’t mean a cell phone for your dog that can let the dog woof at you to say he’ll be home late… it’s more of a cell phone like product that can tell you where he is when he’s lost. This cool product called Tagg – the pet tracker was awarded a Design and Engineering Showcase Award as part of Innovations 2012 at CES. We met with Christine Jorgensen who gave...

The technology-fest gets even more ARM Powered at CES

Another day at the Consumer Electronic Show (CES) of trawling around the 1.7 million net square feet of space (equivalent to more than 35 football fields) where we managed to track down some more of ARM’s most prominent Partners who were demonstrating some of the coolest technology on the planet (hence not needing any fans to cool it down!). Not to mention the revolutionary mobile technology that aims to bring computing devices into the hands of those that do not normally have access to them.

My day started at the NVIDIA stand where I met with Mike Rayfield, General Manager Mobile Business Unit, who showed me some of the...

ARM Technology at its best at CES 2012

This is my first visit to the Consumer Electronic Show (CES) in Las Vegas and it’s amazing to see just how big this show is. There’ve been lots of news releases coming out over the last few days and even during the show itself, with many introductions of new and sometimes updated products based on ARM technology and migrating to ARM technology. Stay tuned to ARM’s Smart Connected Devices blog and follow our ARMflix YouTube playlist to catch all of the hot gadgets and interviews at CES 2012.

My scoop today was getting my hands on two of the new products from Samsung, the Samsung Galaxy Tab 7.7 and the Galaxy Note. These new devices are really nice to get to grips with and show how technology is moving swiftly in the...

基于ARM平板电脑方案继续领跑市场(二)

我们的一些合作伙伴在今年12月之前就已经把支持AndroidTM 4.0的产品介绍给市场了。下面介绍了几个基于Android 4.0的产品。
PR Newswire首先报道了瑞芯微基于Android 4.0的产品。随后,众多媒体相继报道了瑞芯微和原道,酷比魔方及纽曼等基于瑞芯微芯片的产品。例如,酷比魔方携手瑞芯微(Rockchip)推出基于安卓4.0U9GT 2平板电脑产品。

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基于ARM平板电脑方案继续领跑市场(一)

在即将过去的2011年里,平板电脑,智能手机,智能电视等大放异彩。从半导体产业来看,ARM®推出了ARMv8第八代架构,一系列全新的64位处理器,同时发布大小核(big.LITTLE)处理架构,业界对此充满期待。更为可喜的是多家ARM中国的合作伙伴推出的基于ARM CortexTM-A8Cortex-A9SoC产品, 在平板电脑和网络电视等领域都取得了骄人的业绩。其中90%以上平板电脑产品均采用基于ARM架构的内核,不论在市场规模,技术方案还是应用的丰富程度上,基于ARM的平板电脑方案继续领跑全球市场。

在移动互联网时代,人们的生活习惯和...

Importance of HW Virtualization in ARM Cortex-A7 & big.LITTLE Processing

At Red Bend Software, we believe ARM’s newest processor, the ARM Cortex-A7, and ARM’s new big.LITTLE processing technology solidify the future of virtualization in the next generation of smart devices.

ARM’s latest processor is significant because it’s the second ARM processor to support virtualization at the hardware level, showing ARM’s commitment to using virtualization technology in mobile devices. About this time last year, ARM launched the Cortex-A15, the first ARM processor with a virtualization extension in its architecture. Watch me explain more in this ...

Smart Glasses, Bionic Birds and GPS Goggles at ARM TechCon

Strolling into the ARM Powered Lounge at this year’s ARM TechCon gives one a real insight into the breadth of devices ARM appears in – and the prototypes on the horizon that will quite literally change the way people live.
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First up, a prototype of smart glasses’ that have been developed by Australian neuroscientist Dr. Stephen Hicks, Department of Clinical Neurology at Oxford University, and his team, to help people with visual impairment regain their independence. If all goes according to plan they will be commercially available by 2014.

Hicks and his team have used a Texas Instruments (TI) OMAP 3530 system-on-a-chip for the original prototype, featuring an ...

Mobile benefits of ARM Cortex-A7

With the announcement of ARM Cortex-A7 processor and big.LITTLE processing the ARM partnership remain committed to innovative solutions that will continue the mobile evolution.

Have you observed that over the last few years people are spending less time talking on their phones, but are increasingly spending the majority of the time reading content or accessing media on their smartphones? Gone are the days when the only time the content you read on the phones was an incoming text messaging, now your typical smartphone is constantly fetching and caching all the digital content we live by from emails, facebook updates, news feeds, etc. The modern smartphone is taking us to a new form of computing, beyond personal computing into an intimate computing era where you access the right content at the right ti...

ARM SoC's Hodgepodge or Great Innovation & Diversity?

Last week it was reported that Linus Torvalds described the ARM SoC (System on Chip) ecosystem as a “Hodgepodge, ” with the article then going on to imply that the diversity and innovation in how an ARM SoC is implemented makes it very difficult to implement Linux on ARM. I have a slightly different take on it.

Proof is in Production
Quite simply Linux is a hit on ARM, there are almost 600,000 ARM powered Linux devices shipped every day in the form of Android tablets and phones using many different SoC’s from ARM’s Partners, and using different ARM cores from ARM7 to dual core ...

New Archos G9 Tablets Demonstrate that Differentiation Never Seems to End

Coming back from Computex I figured I had seen the latest and greatest tablets till the back to school season or even CES. There were a number of new devices with innovative features leading up to and during Computex. I pretty much thought we were done for a while. And then comes Archos with their new G9 tablets.

Leading up to Computex we saw a number of Honeycomb tablets with some unique designs and features……. all in the name of differentiation. There was the Asus Transformer that docks with a keyboard or the ...

台北国际电脑展【第三天】微软发布Windows 8,德州仪器发布OMAP4470,TeamF1最新住宅网关软件解决方案

Microsoft发布Windows8为推动未来移动互联计算的发展又注入了一股强大力量:在昨日的Computex上,微软发布了可应用于ARM架构设备(例如应用基于ARM架构的高通,英伟达德州仪器等系统级芯片的设备)的Windows系统,并展示了这一系统在ARM架构的平板电脑,超薄笔记本等一系列移动终端上的应用。这一最新发布充分展示了微软将功能强大的Windows软件应用于任何形...

Computex Day 3 - Windows on ARM Demo, TI OMAP4470 and TeamF1

The future of always-on, always connected computing got a big boost today from Microsoft. Microsoft demonstrated Windows working across ARM based devices supported by SoCs from Qualcomm, NVIDIA, and Texas Instruments. Showing a range of products from tablets to an ultra-thin laptop, today's demonstration highlights the ability to bring Windows functionality to virtually any shape or size of device. Together with support from the ARM ecosystem, consumers will enjoy a new level of always connected computing. For more information on Microsoft’s Windows 8 preview event, see ...

Computex, Life in Ole Taipei and 3D Mobile

I think this is easily my 14-15th Computex and may even be more than that. I first came here in 1992 and started attending the show not long afterwards. But this year is sincerely the most exciting for me. This is because I am with a new company launching new tech for the first time in 12 years. To be doing that amongst old friends and partners gives this year a special feel.

On Tuesday I gave a speech at the Innovation forum entitled ‘How 3D Will Evolve’ and subtitled ‘and create additional revenues’. The success of ARM has led to the introduction of super powerful new smartphones and tablets able to render stereo 3D content. In fact, we’ve been working closely with ARM partners ...

台北电脑展【第二天】“ARM的成功要归功于ARM生态系统!”

在上一篇博客中,我们提及了许多今年Computex上展出的基于ARM的创新产品。而事实上,ARM的成功与发展并不仅仅归功于ARM公司自身,还要归功于另一重要因素,那就是我们一直致力于搭建的创新且不断壮大的ARM合作伙伴生态系统ARM与这一生态系统中的850多家合作伙伴公司都有紧密的合作,而更值得骄傲的是,这一生态系统也为我们的合作伙伴之间广泛的合作提供了良好的平台,使得我们的合作伙伴能够更好的联合起来为终端客户提供最新最好的解决方案。

来看看应用于未来的移动设备上的最新Netflix Security解决方案吧!德州仪器为我们展示了他们最新的M-Shield 安全系统demo,(该安全系统使用了微软...

台北国际电脑展[第一天]:最新的ARM产品,Windows Embedded Compact 7应用及最新Linaro开发板

北京时间20115月31日上午,台北国际电脑展(Computex2011)在台北南港展览馆盛大举行,ARM第一次有幸作为VIP贵宾受邀参加了这次盛会。ARM总裁Tudor Brown参加了此次Computex的开幕式,并受邀与台湾地区领导人马英九,台湾对外贸易发展协会董事长王志刚,台北市电脑公会主席王振堂,台北市电脑商业同业公会监事召集人 宣明智,及其他IT公司的代表一道为今年的台北国际电脑展拉开了帷幕。

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基于ARM架构的产品在今年的Computex上大放异彩
计算机领域的变化从未像今年Computex展示出的如此迅速、明显——毫无疑问,...

Computex Day 2: It’s all about the ARM Ecosystem!

We talk a lot about innovation at ARM, but the truth is we can’t take all the credit. ARM sits at the center of a thriving, innovative ecosystem of partners. Of course ARM works closely with our partners, but what is really great to note is how broadly our partners are working with each other to drive innovation for next generation devices.

Are you ready for your Netflix content on your next mobile device? Texas Instruments shared with us a demo of their M-Shield security system using Microsoft PlayReady DRM enabled by ARM Partner Trusted Logic running on an ...

Computex Day 1: ARM Powered Products, Windows Embedded and Linaro Hardware

For the first time, ARM is honored to be invited to join the opening ceremony of COMPUTEX TAIPEI 2011 as the VIP guest. ARM’s president, Tudor Brown attended the opening ceremony in TWTC of Nangang and together with Taiwan’s President Dr. Ying-Jeou Ma, TAITRA’s Chairman Dr. Chih-Kang Wang, TCA’s Chairman Mr. J.T Wang, TCA’s Convener of the Board of Supervisors Mr. John Hsuan, government officials from Taipei City Hall and Ministry of Economic Affairs, and other IT companies’ representatives to slide the tablets and kick-off this year’s COMPUTEX Show.

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ARM Powered Products took center stage at this year’s Computex.
The changing face of computing was never so obvious than at this year’s Computex – no doubt that this is the 3rd era of computing. Our roving correspondent ...

Defining the 3rd Era of Computing: Smart Devices Defined by Smart Consumers

As I get ready for Computex next week, I am thinking about what I expect to see there. There are lots of opinions about what might come out or be shown, but what I really wonder is what will stand out about the show this year. Thinking how things have evolved over the last few years, I keep coming back to the 3rd era of computing. ARM, like many, have used this concept over the years. But what does it really mean to us as consumers. And what might I see at Computex this year to show how the 3rd Era will develop over the next 20 years?

Most would agree that we are now deep in the 3rd era of computing, but what does this really mean? Some look at the 1st era as being defined by the mainframes and minis of the 1950’s thru to the early 80’s, the 2nd era being defined by the desktop PC generation starting in the 1980’s, and now this 3rd era that is driven by the innovation in ...

How Tablets in a Teacher-Controlled Environment Can Advance Education

A PC or laptop for every student has been the driving motivation for many Philanthropists. Technology innovations have certainly made this possible as the cost of such products have dropped from $1000 of dollars to $100s of dollars with the introduction of tablet computing. Tablets linked to a portable server with storage, internet access, and Wifi capability can empower educators who embrace technology into the learning process. This technology is functional, practical and affordable. It can be deployed more rapidly especially in areas that cannot afford the large investments for infrastructure.

At Pactron we focus on developing customized solutions for specific market needs and saw a great opportunity in the education market to create a Server and Touchpad combination that is functional, practical and affordable.

Tablets in the classroom? But how do teachers keep the students focused on the lesson and not the Internet? Provide tablets where teachers control the material that students can view. Gain the advantages of ease of sharing lecture notes, quick note taking for the students and even get feedback on how the students are doing on the lesson without worr...

Google IO 2011: The 20,000 ARM Core Give Away

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The Poor Android Only Got A Free T-Shirt

Last week I attended Google IO (or Android IO?) 2011, a great chance to update yourself on the latest trends in Android and how developers are taking advantage of Android’s latest features. One of the major benefits of attending Google IO are the great gifts that you receive, and this year was extremely good, with each attendee receiving a Samsung Galaxy Tab 10.1 tablet and a Verizon LTE WiFi router. I’m sure that, like myself, everyone who attended this event walked with a smile on their face. All in all over 20,000 ARM cores were given away at this event. If you want to find out more about the Galaxy Tab 10.1 there is an excellent review in Engadget.

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3rd User Interface Revolution: personal = innovation & !engineering

Ever since computers were developed we have been interacting through abstraction layers or User Interfaces (UI). The mainstream UIs have seen little change in the past 20-years, but recently a new UI revolution has occurred and it is what I call the Third User Interface Revolution. From an engineering perspective this revolution is fundamentally different since it revolves around hardware separation and not just software.

A Brief History of UIs
From my perspective there has been three big revolutions with-respect-to UIs. The first revolution was the command-line c:> (or other) where the UI really became interactive for both consumers and engineers sharing the same interface. The command-line era was an interesting one where consumers had to raise their basic understanding of devices by using esoteric command line runes. I had many a difficult session attempting to explain these runes to family and friends, verging on impossible for some. This UI exposed the engineering environment details to everyone. Even today most Operating Systems provide a command-line, if not an extremely hidden one.

The second User Interface revolution changed everything and is ubiquitous; it simplified the consumer experience making the computer accessible to the majority. This was the introduction of windowing systems (i.e. WIMP – Windows, Icon, Menu, and Pointing Device). It changed how we interact with computers ...

ARM at SXSW-Interactive 2011? Don’t miss our panel and party!

It may be shocking, but this is the first year that ARM will be at SXSW-Interactive (SXSWi) 2011 in Austin, Tx. ARM is bringing our unique position and view of the industry (over 800 ARM.Connected Community Partners collaborating and innovating with ARM) to two great events: a Core Conversation on Mobile Payments and a fun Party/Smart Mobile Device Showcase.

Mobile Payments: My Smartphone Just Bought My Beer!

ARM’s own Tom Lantzsch and Vickie Nauman from 7Digital are leading a discussion on mobile payments in one of the SXSWi Core Conversation.

Are you curious about where mobile payments might be moving to in the future and wh...

Living the mobile dream... sans laptop... in Barcelona

Last year when I attended MWC, I blogged about feeling like a teenager because of the social media explosion that I saw.

Perhaps this year I should have titled my blog..”Feeling like a kindergartner”, due to me attending the event without my laptop, my presentation security blanket. Let me explain. At every trade show, being the consummate marketing professional I have felt compelled to carry my laptop with me to have all my presentations at my disposal and the ability to edit them on the fly. But thanks to my handy iPhone I would spend most of my time on that device to stay connected on email etc. and my back and shoulders would feel the brunt of carrying around the heavy laptop, not to mention the anxiety of making sure it was charged, just in case I needed to whip out a presentation.

This MWC, I thought that I would a take a leap and live the mobile dream by living on the road with my iPad alone.

With the aid and advice of our two IT guys at the office, I set up a remote client on my iPad that would allow me to log in to my laptop connected to our work network and modify presentations and access data when needed, then downloaded ...

MWC 2011 – this year “M” stands for Multicore

Multicore products are everywhere. Not only in tablets but also in smartphones and as we are still getting used to what they can do, the silicon guys are whetting our appetite for the next generation of multicore solutions. Qualcomm, NVIDIA, Texas Instruments & ST-Ericsson have all announced their next generation of apps processors - all using multi-core Cortex-A series processors. You can see my colleague Jeff’s view of this in yesterday’s blog...

Mobile Devices – Delivering Scalable Choices Starts with Silicon

Consumers love THEIR mobile devices. That is a fact. I highlight “THEIR” because today’s cell phones, and smartphones, and super phones and tablets really have become an extension of the individual consumer. There are so many choices in devices that the each consumer is able to find what suits his or her needs that best. Today you can choose between screen sizes, cost, platforms (operating systems + apps), form factors, and performance, not to forget things like battery life, color, and even operators. What ultimately makes all of this possible is an ecosystem that delivers scalable choice to the consumer and the ARM ecosystem is uniquely positioned to just that. If it wasn’t obvious, this fact has been made even clearer from CES th...

ARM Processors Power The Mobile Broadband Revolution

Here is my report from the first day of the Mobile World Congress held here in Barcelona where the global mobile industry is gathered for its biggest annual conference and trade show. On my first day, I took a look at the latest mobile technology and talked to a number of ARM Partners about their exciting new semiconductor products; and in particular, mobile baseband processors. Baseband processors are the chips that run the communications inside a mobile smartphone or tablet and right now we are seeing a new wave of capability introduced in them as ARM’s Partners begin to implement the new LTE, or Long Term Evolution, mobile standards. In fact ARM’s LTE announ...

Behind the Scenes in Mobile Chip Development

This week, I’ve had some time to reflect on what goes on behind the scenes in technology development for the mobile industry as I’ve been introducing two new processors to some of ARM’s leading silicon Partners. The two processors in question are the ARM Cortex-R5 and the ARM Cortex-R7. Both are high-performance real-time processors that will feature in the next generation of baseband processing chips for mobile handsets and tablets. These devices will be capable of running wireless communications using the industry’s new LTE standard and offering very fast data rates, high mobility and extremely responsive interactivity.

The semiconductor companies that develop and manufacture these chips are s...

New mobiles that turn into desktops and how virtualisation helps

It’s good to see new multi-persona, multi-OS smart mobile devices coming through now, and as we’ve been saying, virtualization in your SoC is what you need to make this happen efficiently.

A few weeks ago, Darron Antill of AppSense was saying that 2011 will be a huge year for smart-phones and tablets. I was also talking to one of ARM’s Senior Software Solutions Architects the other day around Mobile virtualization regarding a whitepaper ARM published recently. He‘s great for picking out news on technology advances through the...

Smart Appliances - Low Power Connectivity Becomes a Competitive Advantage

At first glance I had to wonder why one of Bloomberg Businessweek’s mobile beat reporters, Olga Kharif, was writing an article on household appliances. But after reading the first sentence it all made sense. Kharif’s piece explores the new world of smart, connected appliances and how traditional manufacturers like Whirlpool will now have to slug it out with new entrants hailing from the mobile / telco world, like Samsung and LG.

These upstarts from the land of smartphones, apps and mobile web browsers bring a different take to the world of white goods – and the potential for profit is huge. According to Kharif’s article, the market for connected appliances may reach $6.2 billion by 2015 – that is a big pie. Ironically, the key to success in this market will be similar to what makes companies competitive in the cell phone and ...

How will you use the performance of Verizon’s new 4G LTE Network?

I’ve lived a reasonably happy life with my 3G network and the support I have for the three Smart Mobile Devices that I carry with me pretty much at all times. Ok so buffering is a drag when I am streaming music or video, and yeah pulling in that large presentation that my colleague just sent can cause some interruptions but basically I felt functional. That was until I visited the Verizon booth at CES 2011 to get an inside view on their recently launched 4G LTE network. To say that I (and my devices) felt a tad out of date is an understatement.



So how fast is Verizon’s new 4G LTE network?
Verizon launched their new 4G LTE network in early December. If you are lucky enough to liv...

ARM-based dual-core chips make Smart Mobile Devices even smarter for 2011

It was easy to get caught up in the tablet buzz at CES this year. There were an unbelievable number of ARM Powered tablets on display to demonstrate that we are really at the beginning of the innovation cycle in this emerging market. If you missed CES this year, I was able to catch a few of these devices and the partners behind them in my Day 1 and Day 2 CES blogs and Charbax has some great videos hosted on his site. But while tablets generally captured the headlines at CES, I was more interested in the technology that was powering this new generation of devices.
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CES 2011: How to Survive CES With Only Your ARM Powered Tablet & Smartphone

Those of you reading this blog who are in the technology industry maybe of one of the lucky (or unlucky as the case may be) many who can look forward to springing into action right at the start of the New Year by heading over to Las Vegas for the annual Consumer Electronics Show, or CES as it’s known. Equipped with only my smartphone and tablet, this year I plan to conquer the numerous meetings and maddeningly cramped schedule using only these two devices. However there are a few key tips I wanted to share on how to survive while improving your overall productivity and saving your back.

Email and presentations are the main applications I need
Fortunately for me and others who have also come to expect to always be able to be connected, many of the new mobile devices that are coming onto the market, and even some of which are already available like the Apple iPad 3G, Samsung Galaxy S, and Huawei Ideos S7 all come with 3G options for always-ready, always-on capability. I for one have now switched to using my tablet as my primary computing device. In addition to browsing the web and ...

Your 2010 Guide to a Gadget-filled, ARM Powered Holiday: Part 3

If you haven’t seen my last 2 blogs, check out Part 1 and Part 2. I’ve put together a holiday gift list of some of the coolest ARM Powered gadgets on the market right now. So this year, avoid having your not-so-fun gifts regifted and try some of these awesome ARM Powered products that your friends and family will love.

Part 3: Gifts for Friends, Family & Around the Home
Bosch Tassimo Hot Beverage System – This fully automatic, energy efficient Cortex-M3 powered coffee maker (on display at ARM Techcon) quickly brews coffee, espresso, tea and mor...

Why Maturity and Cost Make 180nm the ‘hot node’ again

Oscar Wilde in his 1889 essay ‘The Decay of Lying’ said that ‘Life imitates Art far more than Art imitates Life’. I do not know about art but from my perspective as a semiconductor industry professional I can say that a technology node does imitate life. Just as a person goes through various different roles in life through the ages, so does a process technology node. As exhibit A, I present the humble 180nm technology node, the work-horse of the semiconductor industry. Think it’s a ‘has been’ node? Think again: it’s powering key features in hot new smart mobile devices such as smartphones and tablets with more than the cutting-edge nodes.

180nm was the ‘hot node’ in 2004
When I first joined ARM as an engineer in 2004, the 180nm node was a pretty ‘ho...

Your 2010 Guide to a Gadget-filled, ARM Powered Holiday: Part 1

Another holiday season is upon us. As I look back over the years, there are certain holiday gifts I’ve received that really stand out in my mind: my first CD player, cell phone, mp3 player, digital camera, laptop… Are you sensing a theme here? :) Gadgets make for fun, memorable gifts that everyone enjoys and most of the time make our lives easier.

I’ve put together a holiday gift list, divided into 3 categories, of some of my favorite ARM Powered Gadgets. Let’s kick it off with Part 1:

Fun Gifts for Kids, Teens & College Students
Air Hogs Hawk Eye – Keep your kids entertained for hours with this Cortex-A8-based remote controlled helicopter. It has a camera mounted on the front that allows in-flight video recordin...

Industry Luminaries Discuss Mobile Future and Cortex-A15

Want to know what the future of the mobile computing industry? Simple, get the senior execs from four of the world’s leading electronics companies in the same room at the same time. Perhaps not as easy as it sounds, but that’s exactly what happened at the recent launch of the ARM Cortex-A15 processor.

Leonard Tsai, VP Innovative Design Technology of Compal, Mitch Markow, Director of Strategic Processor Technology of Dell, Sharad Mehrotra, VP Office of Strategy and Technology of HP, and Eric Klein, VP of Technical Planning of Nokia, all took part in a panel discussion to examine the future of smart devices, tablets, Cloud Computing, power efficiency and a range of other topics.

Throughout the discussion the panelists were excited about the future of the industry and the role ARM has to play with statements such as:

"We’re very excited to see someone who understands Power come up the performance curve” – Mitch Markow, Dell"We’re very excited about this future and the huge role ARM has played in it...

Innovative Processor Development Requires Working Outside of a Bubble

At the Cortex™-A15 launch event earlier this month I was asked a number of times why ARM was going public about technology that we don't expect to see in devices until sometime in 2012. I suppose this is an obvious question but it struck me as funny because after 10 years at ARM I can't imagine doing processors any other way and here is why.

Most industry insiders know that ARM develops processor and SoC technology that we license to semi-conductor partners who in turn create advanced SoCs for devices in every market from toys and appliances to TV's and tablets. But what even the insiders don't fully appreciate is how this style of engagement changes the design process.

In a vertically integrated processor company the process is straight forward: Capture requirements from your customers, add in some market research, tap your internal technology teams for technology selection and design drivers (manufacturing technology to pipeline architecture), engage the device and software ecosystem, develop the product and move to market....efficient yes, innovative...

The Smartphone of 2013 with Cortex™-A15

A few weeks ago I was on the way to the Airport and the limo driver was talking about his Smartphone and all the great things that he did with it day to day. He then mused about what a Smartphone will be capable off in 2-3 years time; even though I have spent hours talking on this topic, I could not respond at the time the, as the Cortex™-A15 was still under embargo . Now working on the principle of better late than never, I can now answer his question.

More Performance In Your Pocket

The Cortex-A15 is ARM’s next generation application processor core aimed at highend Smartphones (and many other devices) coming to the market in 2013. If you want more details on the Cortex-A15 please read Nandan Nayampally’s blog or look up Cortex-A15 specs at http://www.arm.com.

The Cortex-A15 will continue the trend of increasing performance in your Smartphone, driven by enhanced usag...

Watt’s the Limit for Smart Mobile Devices? Meet the Cortex™-A15

This year has been an exciting and transformative year in mobile. I can’t believe it was just a few years ago when we first introduced the Cortex-A8 and this year the Cortex-A8 has been featured from some of the most innovative smartphones, tablets, and connected DTVs. Software and hardware have come together to deliver a fully connected experience across multiple device platforms. The Cortex-A9 is already headed mainstream into mobile and smart connected devices, enabling multicore performance and flexibility. So here we are today celebrating the arrival of the Cortex-A15 MPcore processor. So ...

Product Scalability – Archos leverages the ARM ecosystem to enable choice

While the tech blogs over the last few months have been filled all sorts of tablet devices covering a range of sizes, capabilities, and price points from numerous manufacturers, Archos stands alone this week by launching 5, yes FIVE, different tablet devices, simultaneously, all centered around different levels of tablet experiences. All include great multimedia, connectivity, web browsing (including Flash 10), and touch interfaces each in their own form factor. Their tag line is “Entertainment your way” and they seem to be delivering on offering choice within their new product line. With 2.8” devices for less than $100 to 10” tablets starting at less than $300 and 3 models in between, Archos is asking “How do you Tablet”?

You can read their press release and check out their website to see the detailed features and specifica...

Smart Devices and the Learning Environment: A Lesson in Interactivity

2010 has boldly been declared the “year of the tablet,” but as our own Bob Morris mentioned just last week, it’s not just general purpose tablets but eReaders are “the real thing that stuck with consumers.” It’s slowly coming to light that casual reading is not the only use that consumers may have for both of these devices. A growing number of companies like Inkling and Kno are developing software to provide students with textbooks, materials and web-based homework systems, all on one handy connected package. Then last week Texas state education officials announced a new Texas Education Itunes U channel where students can download podcasts, videos and other supplementary course material. So this got us thinking, how feasible is the idea of eReaders and tablets replacing hardcover textbooks and other course material?

The ability for students to touch ...

Is The Web Really Dead? Not Quite

There’s been a lot of discussion last week over the state of the Web lately – most of which was generated by WIRED Editor-in-Chief, Chris Anderson and his declaration that the “Web is Dead.” It’s hard to imagine how something that’s engrained in almost all aspects of society could even be on the decline. Nonetheless, it’s certainly a topic that’s been generating significant buzz among tech evangelists, bloggers and the folks here at ARM.

The basis for Chris’ argument isn’t so far-fetched. Chris points out that the app environment has changed the way we access content, and that users are less likely to log onto the Web through traditional means such as desktop browsers. While we at ARM agree that user preferences have changed, there are many observations that suggest that Web traffic is actually on the rise.

Studies have suggested that that apps and other smart mobile devices are helping to drive today’s increase in Web usage. According to Rob Beschizza of Boing Boing, the amount of Web usage that takes other platforms i...

So where are those tablets?

Netbooks, smartbooks, tablets ... Lots of buzz but where is the beef? I for one thought they would be here sooner. Until recently, netbooks and eReaders were the real things that stuck with the consumer, but it came after the UMPC and MIDs which were misses. In addition, when it comes to tablets, there were many attempts over the years that, to be kind, were not very successful. For tablets, it took Apple to break the code and deploy a product that resonated with the consumer and overnight define a new product classification.

So I get asked where are the ARM tablets and smartbooks, and why they have taken so long? Well it all comes down to timing and FUD (Fear, Uncertainty, and Doubt). Let me explain.

Google, Android or Chrome OS? A year ago it was clear that Android was the OS for these new...

China leads the mobile internet development

Nielsen has claimed that China has passed US on mobile internet usage, according to China Passes U.S. in Mobile Web by James Kendrick from jkOnThe Run. I really believe this is happening, just by seeing the market change in the past 5 years in China.

It is reported that the number of internet users in China is 420 million as of June 2010, of which 277 million are mobile internet users at the same time. 11.7% of the mobile internet users only use a mobile phone to access to the internet. (Source: China Internet Network Information Center) This number has grown very fast in the past 3 years, from 44 million in June 2007 to 277 million in 2010. Mobile phones and new kinds of smart mobile devices are becoming the primary intern...

China leads the mobile internet development

根据中国在移动 Web 领域已赶超美国(作者:James Kendrick;来源:jkOnThe Run)一文提供的信息,Nielsen 称,中国移动互联网使用已超过美国。仅仅从过去 5 年来中国发生的市场变化来看,我便对此深信不疑。

据报道,截至 2010 年 6 月,中国互联网用户已达 4.2 亿,其中 2.77 亿为移动互联网用户。11.7% 的移动互联网用户使用移动电话上网。(信息来源:中国互联网络信息中心)这一数字在过去三年内得到飞速增长,由 2007 年 6月的 4400 万增至 2010 年 的 2.77 亿。移动电话及新型智能移动设备逐渐成为中国网民的主要上网设备。以下图表显示了市场的快速...

TV At Your Fingertips: How to Never Miss an Episode of Glee Again

It’s no surprise that consumers have fallen in love with tablet computing. Thanks to devices like the iPad and upcoming Android tablets, users have come to learn that mobile computing is more than just looking up directions on GoogleMaps or finding the nearest lunch spot on Yelp. New mobile computing trends have created a shift in the way that we’re connecting and consuming information on a daily basis. One of the hottest trends we’re seeing more of these days has been the convergence of entertainment and computing, which will increasingly become more of a design focus for device makers in the near future. Last week, there was a lot of chatter surrounding a slew of TV tablets that will soon be hitting the market, including the rumored Motorola Verizon TV tablet . TV tablets coming soon, this is an exciting prospect.

While enjoying TV content on ...

How do you measure success in marketing?

I've been in marketing for a long time and one of the big questions is "how do you know you have been successful". The classic way is to look at TAM\SOM, design wins, share of voice etc which is great but in this new world of social media, the Internet and real time news we need to make sure we have some live measurements of how we are doing. It's not just a case of putting press releases out but measuring the effect and reach of them.

So if you are rereading this you are one of 20k people reading our blogs a week now. This may not seem a lot to some people but on a monthly basis it’s bigger than the distribution of most semiconductor industry publications. We have been doing this now for over a year and success for me would have been 200k hits in 2010, yet here we sit 8 months in and we have already more than doubled that figure.. I'd call this a success.

Secondly we embraced Twitter about the same time as blogs as an experiment. We tweet at shows, we re-tweet news and we tweet about what's going on in ARM that day and about how our partners are using ARM technology. It's not a full time job for any one person at ARM; it is a job embraced and shared by the entire marketing team. So how a...

Shaping the Future of Consumer Devices through Collaboration with TSMC

It’s summertime and that means it’s getting hot outside. My roses are in full bloom and though they love the heat, I don’t much care for it. It’s the time of year I try to travel lighter than ever in an attempt to beat the heat. One of the ways I do that is by streamlining the number and size of mobile devices I carry around with me. The innovations provided by the semiconductor industry enable smart mobile devices that bring seemingly never ending increases in functionality while getting smaller at the same time.

The progress never ceases to amaze me! My latest smartphone is smaller than ever and yet boasts a high resolution still and video camera. Also, I’m shifting more and more of my work to an ultra-thin tablet that’s smaller and lighter than a full-size notebook (as my colleague Jeff Chu discusses in his blog, the tablets' user experience is right this time). But as everyone knows, it’s getting tougher and tougher to deliver that kind of innovation. That is exactly why today’s announcement between ARM and TSMC is so important to the future...

Teens’ Telling Trends for Smart Mobile Devices: Better UI, Longer Batteries

My favorite annual pavilion panel at DAC is High School Panel: You Don’t Know Jack where 4 teenagers (this year 3 students who had just graduated and 1 student entering her final year in high school) were asked about their technology preferences. While their answers themselves are interesting, comparing the answers over the last four years reveal changing trends for smart mobile devices. The teens want better user experience, more integrated software and longer battery life. However, their preferences in devices hold some surprises.

iPhone? Yes, but no video and voice needed
While no student has an iPhone, a change this year is that all wanted one this year. In previous years, the teens had disliked the iPhone because some of their friends had worn through the keypad too quickly from all their texting. It seems that this issue has been resolved with later models. While the rumored iPhone 4 was attractive because it was thinner with longer battery life, they say no need for video chat. As it is now, they hardly make phone calls. Ideally they want a device that connects th...

Motorola Droid X: Feature Rich Without Sacrificing Batteries or Usability!

I love this industry. Day in and day out you hear about the next great device that is going to hit the market. Handset, tablet, eReader or something in between, there is always innovation on the horizon. And then when all the speculation is over and the actual launch occurs, we rarely seem to be disappointed. This week it was Motorola and Verizon’s turn with the unveiling of the Droid X and they did not let us down.

As the official press release says, this is a “Pocket Sized Home Theater” and more apparently. Not only do you get the HDMI connectivity and 720P video encode you might expect in the top of the line devices these days, but you also get access to Verizon’s new Blockbuster On Demand presented by V CAST and NFL Mobile for all your TV, Movie, and football viewing. They have even added DLNA support so you can access all of your personal content.

The great innovation continues in the communicati...

Can 4G Networks Free Up the Connectivity Pipes for Smart Connected Devices?

I’ve drawn parallels in the past on this blog between the level of innovation and technology advancement that has been driven by a smarter, more connected human system (e.g. the social Web) and what can be possible if all technology (not just mobile technology) could enable the same level of connectivity, built-in feedback and intelligence.

There is a real opportunity for devices to become even smarter by working together by sharing information and operations. The hope is that this interconnectivity will lead to a network of smarter connected devices that is more comprehensive, adaptable and responsive – impacting everything from healthcare to the energy grid to safer automobiles. In the energy grid for example, devices can work within a system context rather than in isolation, adapting their workloads to the needs of those devices around them or detecting faults in the system of devices before a major problem arises.

But while innovation in hardware and application development is an exciting topic it is just one side of the equation, the other side of that equation is connectivity – the pipes connecting these devices.

That’s why I was excited to read a ...

Diversity & innovation bring Computex a long way in 15 years

I arrived in Taiwan late Sunday night for Computex 2010 after what is seemed like a weekend commute from Austin. I have been traveling to Taiwan for the last 18 years; not much has changed on the travel side, American still has the “Narita Express” from DFW, AA 60 over and AA 61 back from DFW … trying to figure out the trips, must be over a hundred. This trip is for the yearly migration of the computer world to Taiwan for the Computex tradeshow … should be named the geek express especially going through passport control at the Taipei airport.

Eighteen years ago I came here for the first time as part of a team focused on creating a new PC platform. I was part of the newly minted powerhouse of Motorola, Apple, and IBM that had a processor and the dream to offer choice in the computing marketplace. Consortiums were formed with the Taiwan government, we built a design center with IBM/Motorola, worked closely with the ODMs, we all worked very hard but at after a couple of years it didn’t happen after billions of dollars of investment. Looking back it wasn’t the technology that doomed it, it was the close relationship and interdependencies that Intel and Microsoft had … it was called “Wintel” for a reason. The short term c...

Tablets: Getting the User Experience Right This Time

Last fall, Glen Burchers of Freescale Semiconductor wrote “The Tablets are Coming, The Tablets are Coming” and Mike Rayfield of NVIDIA was saying that Tablet Computers are coming soon. At CES this year NVIDIA even declared a tablet revolution…

Since then, there has been a non-stop buzz about the numerous tablet devices that would hit the market. The launch of Apple’s iPad drove even more tablet announcements from top OEMs. Both Dell and HP have either shown or been reported to have multiple tablet form factors. And Archos recently discussed no less than 6 tablets by this summer. Clearly NVIDIA, Freescale, and numerous other visionaries see...

Will Netbooks join UMPCs and MIDs in the technology graveyard?

I have to admit that with the launch of the iPad tablet this month and the momentum we are seeing on tablet development in Taiwan, I am now wondering if Netbooks are destined to the archive of technology mishaps – just like the UMPCs and MIDs of the past? Fudzilla seems to be asking a similar question in their post here.

Let’s go back to 2007 when the industry was in just giving up on UMPCs moving onto MIDs. Behind this industry fever was a number of companies that were intent to bring PC technology down to a mobile device. At that same time of course the mobile industry was moving quickly to bring the internet and other PC like features to an increasing capable set of smartphones.

...

CTIA 2010: 1GHz ARM SmartPhones and Beyond


Smartphone that I Wanted to Take Home
Though there were some great devices at CTIA, but the one device that I wanted to slip into my pocket was the Samsung ...

Android, the next universal operating system?

Coming back from CES and MWC, I found that Android is not a handset OS any more; I have seen Android in so many different form factors: handset , eReader, tablet, smartbook , STB etc. Since Android is an open source platform, anyone can customize it based on their own needs. Some of our software partners are providing Android customization service to the device manufacturers.

ThunderSoft spoke with me at MWC about their work with an Android tablet:

...

Android, 下一个通用操作系统?

参加完 国际电子消费展 (CES)全球移动通信大会 (MWC) 之后,我发现 Android 已不再仅仅是一种手机操作系统;它可用于多种不同形式的设备:手机电子阅读器、平板电脑、智能本机顶盒 (STB) 等等。由于 Android 是开源平台,因此任何人均可根据自己的需要对其进行自定义。我们的某些软件合作伙伴正在向设备制造商提供 Android 自定义服务。

...

Mobile World Congress – The computer show of the new decade?

In preparing for my very first MWC, I was thinking: is this just going to be a mini CES? I started by looking into the number of attendees and who the exhibitors are and saw that this is a much more targeted show focused on mobile phones. Then I really started to dig and realized I couldn’t have been more wrong, there is so much more to it than the term “mobile phones.” Looking at session topics and the news in the mobile space today, it became clear that maybe we should be thinking of MWC as the up and coming computer show of the new decade. Yesterday’s mobile phone ecosystem is tomorrow’s computer ecosystem.

Today, the fastest growing segment of the mobile phone market is the smartphone. What seems to be some of the most compelling features to consumers are the instant access to their email, the ability to get to the web wherever they are, and the huge availability of applications addressing specific individual needs. Aren’t these the things we used to do on our PCs? Essentially today’s smartphones are small computers in our pockets or purses. While they are not our historic PCs, these smart mobile devices do most of what we used to do on our PCs but they do it anywhere and anytime, they are always on and always connected, they have int...

2010 Mobile Predictions from Dual Core Cortex-A9 to Android…

This is a traditional time of year as I prepare for 2010 Mobile World Congress to think about what we are going to see in the mobile world in 2010, and start the office sweepstake on how many phones and laptops we will have stolen this year.

If you are reading this at the end of 2010 and totally impressed with my forecasting skills, well thank you, if you are bent double with laughter then this is proof on how dynamic the mobile market is.

So as I’m an old tech guy I will give you my 10 (octal) predictions for 2010, or should I say 3732?

Consumers Just Want to Do More with More ARM Processors

As Smartphones become an integral part of the consumer’s digital life they expect their Smartphone to handle that many tasks without having to wait. In response to this demand expect Smartphones to increase their multitasking capacity through software/UI enhancements, and through the hardware with the adopt...

A Non-Techie’s ARM Powered Holiday Wish List

Amazon Kindle 2
Freescale ...

Chrome OS – Leveling the playing field



For ARM this is very exciting news, here is how we see the impact:

It levels the playing field. Fo...

Netbooks Part IV: From digital camera to social networking

My final review of the Netbook, will be on the sound and visual quality this smart mobile device presents. As well as its capabilities to navigate through the exciting world of social media!

Sound and Vision

Photographs are supported via F-Spot which helps you organize photographs. It surprised me by recognizing my Canon G9 when I plugged it in and downloaded RAW format photographs. Like iPhoto, it includes integration with Flickr. It doesn't allow you to edit, but Google's Picasa is available and does exactly that, giving more or less the same features of Apple's iPhoto.

Gimp (a Photoshop replacement) is also available, if I want to do heavy editing. The sm...

TechCon3: Advancing mobile computing & graphics interfaces

At ARM TechCon3 last week, we had a chance to catch up with Brian Carlson of TI and Bill Galione of ST-Ericsson.

Brian Carlson took us through some of the emerging ARM based mobile computing devices using TI’s OMAP 3 technology. The highly responsive Palm Pre which is powered by the ARM Cortex-A8 which supports multiple applications at a time. The Archos internet tablet is the first OMAP 3 Android product that runs at 800 MHz. This very fast device can open multiple windows at one time and has a handy touch magnifying tool for close up reading. Carlson says there is much to look forward to from the OMAP 4 and the ARM Cortex-...

Gray market, 1000 RMB mobile computing?

ARM processor-based mobile computing platforms have been drawing more eyes in China in the past several months. Many companies both in the handset industry and the PC industry are interested in this “new” market. Moreover, the chipset vendors have become key partners in this market because they have the chips and reference designs. High-performance ARM mobile computing platforms, such as Cortex-A8 based platforms, are more intricate than previous platforms. So direct support from the chipset vendors is very important to the ODM/OEMs so that they can finish their first design. I have had several calls each week from these companies asking for an update on this market, including any partners whom they can work with. Some of the calls are very interesting because they are from some companies which I never heard of in Shenzhen area where the most gray market players are located. Gray market refers to the small manufacturers in China spinning out devices with little to no branding or marketing. They say they want to do ARM based smart mobile devices....

China has a huge gray market now..hundreds of small and medium-sized companies who are struggling in this market. They are very flexible and want to do any device that...

灰色市场,千元移动计算?

过去几个月来,基于 ARM 处理器的移动计算平台在中国一直备受关注。手机行业和 PC 行业的众多企业均对此“新兴”市场兴趣满满。此外,芯片集供应商已成为该市场中的关键合作伙伴,因为他们拥有芯片和公板设计。高性能 ARM 移动计算平台(如基于 Cortex-A8 的平台)比以往的平台更加复杂。因此,来自芯片集供应商的直接支持对于 ODM/OEM 完成初步设计非常重要。每周我都会接到来自这些公司的几通电话,询问有关该市场的更新信息(包括他们可以并肩合作的任何合作伙伴的信息)。有些电话非常有趣,因为是从深圳地区(多数灰色市场厂商聚集的地方)我从未听说过的某些公司打来的。灰色市场是指制售品牌非常小甚至无品牌或营销活动的设备的中国小型制造商。他们说希望做基于 ARM 的智能移动设备....

中国现在拥有巨大的灰色市场..数百家中小型公司正在这个市场中拼搏挣扎。他们非常灵活变通,只要是可以赚钱的设备,他们都愿意做。他们...

ARM talks smartphones, netbooks and smartbooks with TelecomTV

A couple of weeks ago I was [video] interviewed by Ian Scales from TelecomTV. Ian asked me a wide range of questions, but focussed on ARM’s role in the mobile industry and how we are enabling the latest range of smartphones and smartbooks* with a new level of performance and multimedia features. It was done just before the Google ChromeOS announcement.

My colleague James Bruce has commented on the Google Chrome announcement in his blog: Google Chrome OS on ARM Powered Netbooks, What Does It Mean?

Rob Coombs, Director of Mobile Marketing, ARM, focuses on mobile gadgets that can fit in your pocket and is excited about the next wave of Smartphones that promise to be smarter and wow us with stunning graphics. This new class of Smartphone, which will focus on personal Internet and user experience, will change the industry and delight users. The ARM mobile marketing team are at the centre of the mobile industry and this provides a great place for Rob to look at the trends, a...

Reflections on Computex

As I look back on this year’s Computex show, two things stand out to me: One is the lack of spark that has traditionally existed between Intel and AMD in the PC battleground and two is the incredible interest in ARM Powered devices from smartphones to netbooks and smartbooks*. Seems like both of these smart mobile devices could be a sign of the times that PCs are just not that exciting anymore and true innovation will drive the market to new heights.

So what was “better” that showed up at Computex 2009?

A number of different netbooks showed up based on Freescale’s iMX515. These were extremely thin with HD video playing. It was great to see OS choices including Ubuntu, Xandros, ...
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