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Entries in February 2010

Play with me… GPUs and CPUs optimized

Posted by Ed Plowman, Feb 24 2010, 01:38 PM
People often ask me “so why does everyone get so excited about the touch screen phones?” What they really want to know is what is the secret sauce that’s led to the explosion of sleek keypad less objects which we love to stroke and poke? Well it’s actually pretty simple...It is in our nature as human beings to interact through visual and tactile means.

Here is a simple illustration... A while ago I took up diving and spent many happy hours drifting around in the red sea looking at all the pretty coloured life that abounds in the warm seas off the Sinai peninsula. After I gained a little more experience and confidence it was very interesting to watch newbie’s diving for the first time. One of the rules of diving, particularly around coral reefs is Don’t Touch! Primarily to protect the wild life, but also to protect you from yourself, as some of the prettier things are actually pretty nasty. Even though having been told this the enticement to touch and interact...
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Develop intuitive 3D user interfaces using Mali UI Engine

Posted by Nizar Romdan, Feb 12 2010, 04:36 PM
I was talking to a customer a few months ago after he received the first validation board of their new Cortex-A9 and Mali-400 based silicon. He needed to develop and port as many applications as he could within a month to meet a demo deadline with their OEM. So he simply asked me “My boss wants me to write a leading edge 3D UI and port it to the board, do you happen to have a compelling example that you can provide me with that will allow me to meet this really short deadline?”. As it happened we actually did have one. We provided him with the Lotion UI demo we had built to demonstrate Mali GPUs capabilities and performance. He ported it within a couple of days and the demo to their OEM was a great success.

We reviewed this support case while going through the planning for the Mali Developer Centre launch. We thought that developers would find the Lotion UI example very helpful, either as a tutorial on how to write a fancy 3D UI leveraging Mali GPUs features and...
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CES: Key TV Trends 3DTV, Ultra Thin, Internet, & Convergence

Posted by Frank Kruszenski, Feb 8 2010, 06:12 PM
As a 10 year veteran of CES, it takes some big announcements to excite me, but CES 2010 did just that in the area of TVs. There are some exciting trends that are going to show up soon in our living rooms. In this three-part blog, I’ll discuss what I see as the four key trends from CES in TVs: 3D video HD TVs, ultra thin LED TVs, Internet connectivity and a convergence of devices with lower power consumption.

3D video HDTV:
3D TV was undoubtedly one of the hottest products at CES. Nearly all the top DTV OEMs, such as Samsung (using the high performance low power Cortex-A8 core), LG, Sony, Panasonic, Sharp, HiSense, and Haier displayed their 3D TVs, especially their “Blu-ray” big screen TVs, displaying high quality 3DTV content. In addition, some key silicon vendors including nVidia showed their technologies for 3D high profile video. (Imagine all the 3D eyewear trends for the home; the need for new social protocol;…do you bring your own glasses for movie viewing at...
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