Firstly, make sure you have pre-registered for the event. This should save you a few Euros if you were just planning on turning up the day of. If you’re attending the technical conference itself, then you can look forward to 18 classes and 28 sessions over three days, including one presented by me called CortexTM-M processors and the Internet of Things on Thursday February 28th at 14:30.
Secondly, pack a warm jacket – long term forecast predicts a maximum of 5 degrees Celsius with ‘some clouds’. My colleagues who will be over in Barcelona for Mobile World Congress will get double the temperatures but will need an umbrella – possibly ARM Powered® to keep the ‘rain showers’ at bay.
Thirdly, you may be able to win some great ARM Powered prizes at the show – take a look at the ”Where’s ARM at EW” twitter photo challenge, details over on Alan Tringham’s blog for the complete run down of the challenge.
There is a programme of ARM and ARM Partner related events and papers available here with a map showing all of the locations at the show where you can find all things ARM related.
There have been a few ARM Cortex-M processor product announcements in the run up to the show – here is a brief recap:
Infineon announced the new, ARM Cortex-M0 processor based XMC1000 Industrial Microcontroller Family which ‘Delivers 32-Bit Performance at 8-Bit Prices’ more details are available at the show in Hall 4A at Booth 222.
Atmel have announced the SAMA5D3 eMPU, operating at 850DMIPS at under 200mW, targeted at any high-performance, low-power and cost-sensitive industrial application - think control panels, smart grid devices and bar code scanners—anything that needs high levels of connectivity, enhanced user interfaces, robust security and/or is battery powered. Atmel’s stand is at Hall 5/Stand 5-311
The ARM Cortex-M3 powered PIEPS GmbH top-of-the-range handheld avalanche transceiver, the PIEPS VECTOR is now available and will be at the Energy Micro stand in Hall 1, Booth 523.
Xilinx have provided details of the 10 new application demos that it will be giving on their stand H1-205.
I did a quick search and found that many of the ARM Partners also have a specific page on their website detailing what they are showing at the event – here are a few examples:
The tagline for the Embedded World show this year is ‘Welcome to a smarter world!’ so I’m expecting to see more and more products that are targeting at bringing the Internet of Things (IoT) more into our everyday lives – take a look at Warren East’s interview from the Consumer Electronic Show (CES) back in January 2013 where he talks about the Internet Of Things journey. A new product announcement using the Weightless specification that will further enable this has just been announced by Neul. The “Iceni” transceiver ASIC, which can easily be partnered with a Cortex-M processor based controller, operates over the entire TV white space frequency range, from 470MHz to 790MHz, and supports both 6 MHz and 8 MHz channel bandwidths while conforming to the strict white space regulatory requirements. Weightless is a wireless Machine to Machine (M2M) communications protocol which is designed to operate over distances ranging from a few meters to about 10 kilometers.
A recent article discussing IoT is also available here.
Keep an eye out for news, interviews and videos form the show over on ARMflix where we will create a playlist for the 2013 show – why not take a look at last year’s highlights on the Embedded World 2012 playlist.
Finally, why not follow the @ARMEmbedded twitter feed and also the @embedded_world twitter feed to get breaking news about the show and the last few days count down.
Andy Frame, CPU Product Manager, ARM, is based in Cambridge and is fanatical about the success of the Cortex-M3 and how it is rapidly becoming the de-facto standard for 32-bit MCU’s. Since joining ARM in 1995, Andy has had a variety of roles from Software Tools Technical Training though to Business Development, joining the CPU product management team about two years ago to look after Cortex-M3.
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