The ARM Partnership has been driving innovation in embedded, low power design for over twenty years. As we enter a new era of intelligent connectivity, internet everywhere, and all day use, close collaboration amongst companies at different points in the value chain will be critical for driving innovative products and services. In this new paradigm the efficiencies and tradeoffs between hardware, software and user scenarios will be a redefined. The ARM business model is unique in enabling partners to design, and bring to market, a broad base of differentiated platforms to address these rapidly shifting end user requirements.

Prior to this year’s Computex Taipei 2009, our ARM Onsite team interviewed some ARM Partners to get their viewpoint on current trends and the possible impact of these trends on the types of end devices consumers will be seeing over the next few years


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ARM Connected Community Partnership Interview Videos
Adobe
David Wadhwani (General Manager of Platform Business Unit at Adobe) explains the Open Screen Project, how Adobe and ARM are optimizing Flash Player and Adobe AIR for ARM, and ARM Connected Community.

TI
Avner Goren (Director of OMAP Platform Strategy at TI) speaks on the proliferation of device types, the future of mobile handsets, and the advantages of ARM low power technology.

Nvidia
Michael Rayfiled (General Manager of Mobile Business unit at nVidia) speaks on the innovation and functionality of mobile internet devices, what this means to consumers and how their partnership with ARM is optimizing SoC capabilities and design.

Freescale
Glen Burchers (Global Director of Consumer Segment Marketing at Freescale) talks about the new netbook category of devices and how the ARM Cortex A8 low power processor helps enable their functionality.

Canonical
Chris Kenyon (Director of OEM Services at Canonical) talks on the advantages of using Ubuntu and how porting to the ARM architecture optimizes Ubuntu’s capabilities and low power consumption.

Mozilla
Jay Sullivan (VP of Mobile at Mozilla) speaks about the shift from PC to mobile paradigm, the affect on the consumer experience and how ARM is working with the Mozilla community to optimize for ultra low power devices.

For more ARM Onsite videos, news and views from Computex Taipei 2009 visit us at: http://youtube.com/ARMflix

Computex: ARM Partners Have Delivered Mobile Computing
See what Warren East, ARM CEO, has to say about the ARM Partnerships showing at Computex

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